Shouldn’t you be riding a horse and not wasting time reading this? 🙂
(PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own
or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy
policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information
in accordance with our website.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address or other details to
help you with your experience.
When do we collect information?
We collect information from you when you register on our site, place an order, fill out a form or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a
survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To improve our website in order to better serve you.
- To allow us to better service you in responding to your customer service requests.
- To send periodic emails regarding your order or other products and services.
- To follow up with them after correspondence (live chat, email or phone inquiries)
How do we protect your information?
We do not use vulnerability scanning and/or scanning to PCI standards.
An external PCI compliant payment gateway handles all CC transactions.
We use regular Malware Scanning.
We do not use an SSL certificate
- We do not need an SSL because:
We don’t require that users provide sensitive information to read the site.
Do we use ‘cookies’?
Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web
browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and
They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide
we can offer better site experiences and tools in the future.
- Help remember and process the items in the shopping cart.
- Understand and save user’s preferences for future visits.
- Keep track of advertisements.
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future.
We may also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You
do this through your browser settings. Since browser is a little different, look at your browser’s Help Menu to learn the correct way
to modify your cookies.
If you turn cookies off, Some of the features that make your site experience more efficient may not function properly.It won’t affect
the user’s experience that make your site experience more efficient and may not function properly.
We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users
with advance notice. This does not include website hosting partners and other parties who assist us in operating our website,
conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also
release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights,
property or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites
have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of
these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a
positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
We use Google AdSense Advertising on our website.
to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie
We have implemented the following:
- Remarketing with Google AdSense
- Google Display Network Impression Reporting
- Demographics and Interests Reporting
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party
cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad
impressions and other ad service functions as they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by
visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act
reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that
on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. –
See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
after entering our website.
Can change your personal information:
- By emailing us
How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism
is in place.
Does our site allow third-party behavioral tracking?
It’s also important to note that we allow third-party behavioral tracking
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy
Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency,
enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy
and safety online.
We do not specifically market to children under the age of 13 years old.
Do we let third-parties, including ad networks or plug-ins collect PII from children under 13?
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include
have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information
Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
- Within 7 business days
We will notify the users via in-site notification
- Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights
against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable
rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute
non-compliance by data processors.